The October edition of "M jak mieszkanie" features Praktiker catalogue

The October "M jak mieszkanie" monthly (issued September 17)  is publishes with a bonus - the latest Praktiker catalogue offering interior design products. The special edition is promoted by ad campaign in the media.


The "M jak mieszkanie" editorial staff  recommends a new section entitled Nasze Porady (Our advice) with tips how to avoid mistakes when decorating a house and how to live comfortably with pets. Additionally, the magazine presents ideas for beautiful and cosy bathrooms and bedrooms, including solutions for perfectly matching  doors and wallpapers and advice how to select plants for decorating a balcony in the fall.
 
The editorial staff also prepared  a competition for readers, with prizes including modern kitchen appliances from Hoover. The October edition of "M jak mieszkanie" is supported with media campaign. Advertisements will appear on television from 17th to 23rd September and will  include the following channels: TVN, TVN7, TVN Style, TVN 24, Polsat, TV4, Discovery and At Media channels. TV campaign was created by Avantgarde Productions Company, media were planed by Starcom media house.
The publication is also promoted in  Murator magazines and WebPages. The press and internet campaign is created by MURATOR SA. Promotion is coordinated by Marketing Department - Interiors.   # # # #
"M jak mieszkanie" monthly:
Modern interior design guide.
Editor in Chief: Ma³gorzata Tomczyk
Format: 210x 280 mm
Number of pages: 144 + 4
Price: PLN 4.90
Circulation: 129 167 copies*
Average sale: 64 906 copies.*

* ZKDP, January-June 2008, average single volume and distribution paid in total

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